AlmavivA do Brasil was present at the New Retail Summit, which is the exclusive meeting for top-level professionals in the sector that transforms and updates retail culture in Brazil.

With the theme “The transformation of retail: from channels to sales systems”, the Summit will present the fundamental expertise to absorb concepts that the innovation mentality requires in favor of retail business development.

The event’s content was curated in partnership with Graziela Di Giorgi, CGO at SCOPEN, professor of Innovation Mindset at IeD and Miami Ad School, as well as author of the book O Efeito Iguana.

The Company is part of this exclusive meeting, and represented by Almaviva do Brasil Commercial and Marketing Executive Director, Carina Nunes Novaes de Jesus, who will prioritize essential matters for the sector, such as Retail Engineering, Sales Channels, Customer Loyalty, New service channels and points of contact, state-of-the-art technologies and cost reduction.